Explore PlantPowered Utrecht: Food, Stories & Shops
Things to know
About the Activity
This isn’t just a food tour – it’s a full-on plant-based experience that opens your eyes and fills your belly. Together with a passionate local guide, you’ll explore Utrecht’s vegan hotspots and meet inspiring entrepreneurs who are reshaping the future with food, fashion and lifestyle choices that are better for animals and the planet. Expect a supermarket safari through Dutch and Asian stores, where you’ll discover the best meat and dairy alternatives – and the plant-based staples you never knew were vegan. We’ll stop at a circular fashion boutique, a cruelty-free cosmetics shop and enjoy a variety of tastings: a hearty lunch sandwich, a sweet treat and bold Asian fusion dishes. Along the way, you’ll join a playful quiz and might even go home with our legendary ‘Vegan Hero’ certificate. Whether you’re a lifelong vegan or just vegan-curious: this tour is tasty, thought-provoking and a whole lot of fun.3 hours 30 minutes
Instant Confirmation
Mobile ticket
Availability and Prices
Free cancellation up to 24 hours before the experience starts (local time)
Travel Date
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Travelers
Adult : 1
Inclusions & Exclusions
Goodiebag filled with goodies from the entrepeneurs that we visit and more!
A voucher booklet that holds discounts for return visits to the shops and online shops.
A recipe book by a well known local vegan chef
English guide
Food and drink : Snacks. Multiple snacks, bites and drinks are included in the tour. Both savoury and sweet. It equals the amount of a fairly big brunch.
Products that are sold at the shops that are not part of the tour
More Activities in Utrecht
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Travel Itinerary
- Maximum 12 travellers in this tour.
Locations in the itinerary
1
Your guide welcomes you beneath Utrecht’s futuristic ‘Bollendak’, where the city’s main station flows into the heart of town. It’s the perfect symbol for what this tour is all about: connection. From here, we set off on a journey that explores plant-based food, ethical choices, and inspiring entrepreneurs who are redefining what it means to live sustainably. The guide will explain all that is going to be part of your adventure: trying and tasting food, sampling products , get inside info from local entrepeneurs ánd a quiz that will change your life! As we leave the buzz of the station behind, you’ll step into a different rhythm – one filled with flavor, storytelling, and purpose.15 minutes • Admission Ticket FreeView Location
2
Hidden inside one of the largests shopping malls in the Netherlands lies a treasure trove of plant-based potential: Amazing Oriental. This Asian supermarket is a favorite among vegan chefs and foodies, thanks to its vast range of exotic ingredients and meat-free options. We’ll introduce you to some surprisingly plant-based products and explain how cultures across Asia have inspired modern vegan cuisine – long before the term ‘vegan’ existed.25 minutes • Admission Ticket FreeView Location
3
At E&Co, it’s not just about what you buy – it’s about what you support. This innovative department store in Utrecht is a hub for sustainable entrepreneurs. From circular design to zero-waste packaging, every item has a story. We spotlight the plant-based pioneers among them, and show how this retail concept supports a new generation of changemakers who believe that shopping can be stylish and responsible at the same time.15 minutes • Admission Ticket FreeView Location
4
Albert Heijn might be the most mainstream stop on the tour, but it’s also one of the most revealing. This is where change becomes visible at scale. We show you how the supermarket giant is slowly shifting its shelves – and its strategy – toward more plant-based options. It’s a moment to reflect on the power of consumer demand and how even traditional players are adjusting to a greener future. Enjoy an inspiring local story and a nice cup of coffee! 25 minutes • Admission Ticket FreeView Location
5
At this place you will get more than just a cookie, next to the coffee you hold from Albert Heijn. At De Koekfabriek, every bite supports inclusion and opportunity. This heartwarming bakery creates jobs for people with a distance to the labor market – and serves up vegan cookies that are just as full of meaning as they are of flavor. We take a moment here to taste, share, and talk about how social impact and sustainability go hand in hand.10 minutes • Admission Ticket FreeView Location
6
Welcome to Vegitalian – one of Utrecht’s hottest food spots and a proud advocate of plant-based Italian cuisine. From creamy pastas to decadent desserts, everything here is made without animal products, but bursting with flavor. We share the story of how this modern restaurant chain is helping shift perceptions of what Italian food can be – and why they believe the future of food is both local and vegan.15 minutes • Admission Ticket FreeView Location
7
This boutique on Utrecht’s busiest shopping street proves that fashion and values don’t have to clash. Sophie Stone is run by two women on a mission: to make fair and sustainable fashion the norm. You’ll see how they select brands based on ethics, style, and transparency – and how they’re bringing a new kind of luxury to the high street: one rooted in respect for people, animals, and the planet.15 minutes • Admission Ticket FreeView Location
8
More than a cosmetics brand, Lush is a loud and proud activist for animal rights, ethical sourcing and environmental change. Their handmade, cruelty-free products are only the beginning. At this stop, we dive into the company’s values, campaigns, and innovations – and explore how beauty can be a tool for protest, progress and positive change.10 minutes • Admission Ticket FreeView Location
Meeting and Pickup
Starting point
1
The Meeting Point is at the Stationsplein under the famous Bollendak. The guide will wait for you in front of restaurant WagamamaView Location
End point
1
The Meeting Point is at the Stationsplein under the famous Bollendak. The guide will wait for you in front of restaurant WagamamaView Location
Pickup details
Customers must make their own way to and meet at the start point- Travelers CANNOT choose a custom pickup or meeting location.
Additional Information
- Wheelchair accessible
- Service animals allowed
- Public transportation options are available nearby
- Transportation options are wheelchair accessible
- All areas and surfaces are wheelchair accessible
- Suitable for all physical fitness levels
Language And Guide
Tour Guide Available In
- English
Ticket Details
- Mobile or paper ticket accepted
- One per booking
Ticket Redemption
No redemption point. This is a direct entry ticketCancellation & Refunds
Cancellable up to 24 hours before the travel date (local supplier time) for a full refund. A 100% cancellation penalty applies for cancellations submitted less than 24 hours before the start time.- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Suplier may cancel the activity on account of bad weather conditions.
- Suplier may cancel the activity due to too few participants.
- Cancel at least 1 day before activity starts in Europe/Amsterdam time to receive 100% refund.
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No reviews found!Operated by Vegan Food Tour NederlandCreated on 12 Nov 2024Created on 30 May 2025
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